If you want to get noticed by the media, it seems all you have to do these days is front up to a TV camera and spin a tall story...  At least that's the impression you could get from the "Chk Chk Boom" girl who hit the headlines this week.

If you missed it - we're talking about Clare Werbeloff, the 19-year-old Sydney waitress who told TV news cameras she'd seen a shooting - (hence the phrase "Chk Chk Boom"). Her eyewitness account, which turned out to be made-up, was complete with politically incorrect stereotypes and imitation accents. It did the rounds on You Tube, and has earnt her thousands from radio and TV interviews.

We spoke to Professor Terry Flew, Professor of Media and Communication at Queensland University of Technology, about what the phenomenon tells us about our society and its media consumption.

Now let's hear your opinion on the subject.

•  Is this new form of media celebrity a worry?
 
• Or is it just a  teenager having some innocent fun?

* One radio personality said it sounded like something he'd do with his mates when they were younger, the only difference now is that youtube spreads it far and wide. Do you agree?
 
• Is the media becoming shallow?

* Or is this just an indication that we have a taste for things that take our mind off more serious matters?
 
Tell us your thoughts!